CES 2014 and its celebrity star appeal

Only four more sleeps until the doors open for the biggest technology tradeshow going.  It’s time for CES 2014.  Here we’ll find out about some of the gadgets and technology we’ll be fawning over for the next 12 months.  The website bills the event as a gathering of ‘…those who shape the future…’  No argument there right?  On one hand what’s not appealing about it?  Well, firstly it’s in Vegas.  That gives it kudos alone.  Secondly it’s where the major technology companies launch their latest products, right?  Well, that’s not technically true.  Apple hasn’t exhibited at CES for over a decade and Samsung put more emphasis on their TVs and home appliances opting to launch their smartphones at exclusive events elsewhere.  So, whilst CES may be losing some of it’s sparkle in terms of exclusivity it’s still managing to hold on to one of its biggest draws – the celebrities.  So whilst you may not be privy to the newest iPhone or latest model in the Microsoft Surface range you will be guaranteed to spot a celeb…

Here’s PING’s Top Ten list of celebs confirmed for this year’s CES 2014…

1.       Pharrell Williams

Williams will be helping Liquipel unveil its new 360 program.

2.       Janelle Monae

The singer will be honoured as Breakthrough Music Artist.

3.       Dean Norris

Norris will accept the Breakthrough Television honour on behalf of the hit CBS drama, Under the Dome.

4.       50 Cent

Catch him at the SMS Audio booth.

5.       Tiësto

The world’s second highest-paid DJ will hold a press conference at the Audiofly booth.

6.       DJ Steve Angello

The Swedish House Mafia DJ will be representing Urbanears in the Zound Industries booth.

7.       Nick Cannon

The popular presenter will host a new fixture; Variety’s Breakthrough of the Year Awards

8.       Rohan Marley

Rohan and brother, Ky-mani Marley, sons of music icon Bob Marley, will be available at the House of Marley booth.

9.       Kristen Bell

Bell will accept the Breakthrough Film honour on behalf of the Kickstarter-funded film, Veronica Mars.

10.   Amy Schumer

The Girls actress will be honoured for Breakthrough Comedy.

CES 2014 and its celebrity star appeal